Sonax declared “Brand of the Century”

For the second time now, the car care specialist Sonax has been acclaimed as “Brand of the Century”. Only every three years, a high-ranked jury of the publishing house “Deutsche Standards Editionen” awards the cross-sectoral prize to German brands that represent their industry in a unique way.

The company headquartered in Neuburg on the Danube sets the standard for premium car care products.On 24 November 2015, the “German Standards Brand Award” was presented by publisher Dr. Florian Langenscheidt to Daniel Ott, member of the Sonax management, and Franz Fischer, head of Sonax marketing, during a festive gala at the Loewe Hall in Berlin. Across all industries, more than 250 of the strongest German brands have been awarded and honoured in the new edition of the “Brands of the Century – 2016 Stars” compendium.

Sonax is considered as a “star of the German brand universe” that impressed consumers with its quality, innovations and identity. And not without reason: for more than 65 years already, the German expert has developed and manufactured premium car care products and is one of the leading international players. The brand with its distinctive car care expertise is represented in 100 countries around the globe.

Daniel Ott, member of the Sonax management (in themiddle) and Frank Fischer, head of Sonax marketing (left) receive the “Brand ofthe Century” award from publisher Dr. Florian Langenscheidt.