SONAX „Best brand“ for the tenth time in succession
May 2015 – For the tenth time in succession SONAX has won the readers poll of German motoring magazine „auto motor und sport“. More than 55 percent of readers have had positive experiences with the products of the German company, which this year celebrates its 65th birthday. No other car care brand enjoys such high esteem among motorists.
For the tenth time running SONAX is clear favourite for an absolute majority of German „auto motor und sport“ readers when it comes to care and value retention of the car. 55.3 percent of the 112,471 readers who participated voted for SONAX as best brand in the category „care products“. SONAX won the readers poll with a lead of about 24 percent over the second placed brand. The results can be read in the 7/2015 issue from the 19th of March.
SONAX Marketing Manager Franz Fischer: Since the year 1950, the SONAX brand has come to represent in this market sector, like no other manufacturer, everything associated with the quality standard „Made in Germany“. And the tenth „Best Brand“ award is a clear expression of that, and one for which we would like to thank the readers of „auto motor und sport“. We are delighted to enjoy this level of trust from our customers, and we will continue to do everything to ensure this remains the case.“
Only a few weeks ago, readers of German motoring magazine „Auto Zeitung“ participated in another survey to decide the „Top Brands of 2015“. Readers were invited to select brands in 20 categories, choosing the brands which are reliable and brands whose very name stands for quality. The name of „Top Brand“ in the care products category is, yet again, SONAX. With 47.6 percent of votes and a vote increase of more than eight percent compared with last year, the car care specialist from Neuburg enjoys the highest appreciation among motorists, and lies far ahead of other manufacturers in this category. As in previous years, readers of the motoring magazine have made it very clear in the reader surveys that they have had the best experiences with SONAX products. The „Auto Zeitung“ has conducted the „Top Brands“ survey annually since 2009. And since then, SONAX is the only manufacturer to have won this award in the „care products“ category. The complete results of the reader survey „Top Brands of 2015“ were published in the 6/2015 issue of magazine „Auto Zeitung“.
SONAX BEST BRAND of auto, motor and sport
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